The program combines theoretical knowledge
Posted: Thu Feb 13, 2025 5:06 am
Thus, the “Contextual Advertising” course from Eduson Academy is a comprehensive program aimed at developing practical skills in the field of digital marketing, with an emphasis on contextual advertising and web analytics. with practical experience, preparing specialists who are able to work effectively in the modern digital environment.
Netology
The well-known educational company has an extensive database russia telegram data of courses on marketing, analytics, programming, etc.
Contextual advertising training consists of 34 video lectures with theory and practice 1-2 times a week. Theory alone takes 34 hours. The practice includes webinars, tests, and checking homework. The training includes setting up a real campaign - your own or as part of the course. The classes are suitable for beginners, and a separate block is provided for advanced users.
What they teach:
Competently collect the semantic core , cluster it, work with semantic collection services.
Set up advertising campaigns in Yandex.Direct and Google Ads. Each participant will set up at least 6 types of advertising campaigns.
Work with Yandex.Metrica, Google Analytics and Google Tag Manager, as well as maintain reports, calculate profitable rates, forecast the budget and max. cost per click.
Automate campaigns, work with bidders and management systems.
Work with Yandex.Market and other e-commerce services.
Set up media advertising and promote mobile applications.
During the training, you can ask questions. Upon completion, you will receive a diploma that is recognized by many companies. Classes are taught by certified training partners Yandex and Google.
Cost: There is an interest-free loan from Tinkoff or Sberbank with a monthly payment of 3,741 rubles. You can pay by invoice from a legal entity. For foreign citizens, the payment can be divided into two parts. The most successful graduates will be invited to an interview at E-promo, Pixel Plus.
Netology has a free course to prepare for testing for a certificate from Yandex.
Netology
The well-known educational company has an extensive database russia telegram data of courses on marketing, analytics, programming, etc.
Contextual advertising training consists of 34 video lectures with theory and practice 1-2 times a week. Theory alone takes 34 hours. The practice includes webinars, tests, and checking homework. The training includes setting up a real campaign - your own or as part of the course. The classes are suitable for beginners, and a separate block is provided for advanced users.
What they teach:
Competently collect the semantic core , cluster it, work with semantic collection services.
Set up advertising campaigns in Yandex.Direct and Google Ads. Each participant will set up at least 6 types of advertising campaigns.
Work with Yandex.Metrica, Google Analytics and Google Tag Manager, as well as maintain reports, calculate profitable rates, forecast the budget and max. cost per click.
Automate campaigns, work with bidders and management systems.
Work with Yandex.Market and other e-commerce services.
Set up media advertising and promote mobile applications.
During the training, you can ask questions. Upon completion, you will receive a diploma that is recognized by many companies. Classes are taught by certified training partners Yandex and Google.
Cost: There is an interest-free loan from Tinkoff or Sberbank with a monthly payment of 3,741 rubles. You can pay by invoice from a legal entity. For foreign citizens, the payment can be divided into two parts. The most successful graduates will be invited to an interview at E-promo, Pixel Plus.
Netology has a free course to prepare for testing for a certificate from Yandex.