This is also an important reason for the rapid rise of Pinduoduo

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The reason is that there are a lot of orders. "We also live broadcast on Kuaishou. The price is also very cheap and the sales volume is not bad." Li Feng said that the main income of the year now comes from Pinduoduo and Kuaishou. For merchants, it will cost more to build a brand. In the current economic situation, larger sales and lower costs are what all merchants pursue and are also the common requirements of a large number of small and medium-sized merchants for e-commerce platforms. In recent years, as mass consumption has returned to rationality, the sales of many high-premium brand products have declined.



In order to regain the market, some high-premium brands have begun japan code number telephone to slash prices. and Kuaishou in the past two years. In a rational consumption channel, excessive pursuit of brand premium is not feasible, and only high-cost-effective products have a way out. The sales of white-label products have increased significantly in the past two years. This logic also applies. Should e-commerce please merchants or consumers? Should e-commerce platforms pay more attention to merchants or consumers? It seems that there is no standard answer, but time and reality have given the final answer.



As an old e-commerce company, Alibaba paid more attention to merchants in the early years. "Focusing on merchants and neglecting users" is also regarded as a major feature of Alibaba. Alibaba emphasized in the early years that it should "make business easier for the world." In the early days of e-commerce development, many merchants did not understand e-commerce and did not know how to sell online. There was nothing wrong with Taobao's proposal of such a concept in the past. But now the times are different, e-commerce has developed maturely. Platforms should not only focus on how merchants sell good products, but should focus more on letting consumers buy good products.