What are the main distribution channels for an e-book? And according to your data, which are the most successful channel

[Irfanabdulla1111]

There are many ways we have at our disposal to distribute digital books.

You can sell digital books from the author's website and from many book sales platforms such as: Amazon, Google Play, iTunes, Casa del Libro, etc.

But if I have to give my opinion, my recommendation is to focus sales on the store that sells the most, which is, without a doubt, Amazon.

My argument above contains a purely business-focused reason.

Amazon has 13 online stores with distribution in more than 200 countries and has more than 300 million credit cards from its customers.

Although Amazon does not provide figures, it is estimated that it sells 1 million books a day worldwide .

The number is scary, isn't it?

Amazon's market share of digital book sales in the US is 70% and the Hispanic market will approach that figure.

Can you attract customers through eBooks? How do they fit into the sales funnel?
Yes of course.

In fact, it is one of the “best” lead capturers (contact data of potential clients) since these are leads that already show a clear interest in what we offer.

We all know that cold calling on the Internet is very difficult.

For this reason, we need to carefully create an environment of credibility and trust for visitors who access our website for the first time and do not yet have enough confidence to buy from us.

Offering an ebook with valuable content for the visitor will overcome that initial barrier of mistrust.

Of course, there are data that we will have to ask for, for example, your name and email in order to stay email database lists canada in touch with the reader.

Once we have your contact information, we progressively send valuable information until you are ready to make a purchase, and then we can offer you our products, information products or services.

If we also have the digital book published on Amazon, we can include links to other digital books or other valuable content (videos, webinars, templates, etc.) so that readers can download it and, again, obtain their contact information.

The premise is very clear: it's about converting readers into customers.

What guidelines should we follow to give visibility to our digital books? And what content can we give in return to attract customers?