Instagram Ads: Complete Guide to Creating Ads

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With over 200 million monthly advertisers worldwide using Instagram (and counting), it is the channel that undoubtedly currently generates the highest ROI compared to other types of social media.

As you can see in the following graph, the number of monthly active users on this social network has grown spectacularly in recent years, and continues to do so.

Instagram ads - evolution according to Statista
Today, over 70% of shoppers turn to Instagram when they want to buy something. Instagram has become a community where creativity and businesses continually thrive.

Advertising on it is the best option for your publications to reach a large number of people at a lower cost.

Facebook and Instagram use the same Facebook Ads platform, which means you dutch cell phone number can share audiences across different campaigns with placements on both of the aforementioned campaigns and on Messenger.

In this guide I will explain how you can use Instagram Ads effectively to create advertising campaigns from scratch, designing ads that work, since this application has become the social network par excellence, so if you want your brand to have visibility, you must invest in it.

Today, the social network also allows purchases from within the app with Instagram Shopping.

Last but not least, I'll show you some best practice examples so you can get ideas and inspiration.

But first, let's start at the beginning.