Answer Your Customers'

A comprehensive repository of Taiwan's data and information.
Post Reply
hasnasadia
Posts: 9
Joined: Sun Dec 22, 2024 9:04 am

Answer Your Customers'

Post by hasnasadia »

Remember that web marketing does not end with the reservation. Even if it comes from an OTA, in fact, you can (should) write an email to your guest before their arrival. You have the opportunity to upsell (offer them extra personalized services). Once the stay is over, you also have the opportunity to retain the customer with a discount if they return. Don’t use the majority of your Google Ads pay per click budget to protect your brand (with the keyword corresponding to your hotel name). Use it mainly for those who don’t know you yet. Increasing direct bookings also means having a truly useful website for your customers Consider that not all visitors to your website are coming to make a reservation.


Do you offer special packages for weddings new zealand email list or conferences? Show them off. They may also be looking for more information, more photos of your rooms, or more specific directions to your hotel. A great goal for your hotel would be to have such notoriety that you no longer depend on OTAs. Having a strong brand also brings this important benefit. So work on the content and above all build a website that is truly useful, indispensable, irreplaceable. So don't just talk about saving money. Keep doing it, that's fine. As I said, I don't fully agree with what Frank wrote. Also think about growing your brand.

Image


Have you ever thought that if your guest makes a reservation from a portal instead of making a direct reservation it is because he trusts the travel agency's website more? Building trust is more important than offering a lower price. Also remember that, as we have seen previously, you can increase direct bookings by offering exclusive services that are perceived as having great value for your guests. Bottom line: don't make it a simple price war or you'll hardly come out on top. Top 3 Free Live Chats to Questions When They're on Your Website best live chat for hotel website How many times have you visited a hotel website and been left wondering what you were looking for? Maybe you wanted to know more about the services or rates.
Post Reply