Brainstorming. What it is and how to do it

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ayeshshiddika11
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Joined: Sun Dec 22, 2024 3:35 am

Brainstorming. What it is and how to do it

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Decision-making is not an easy task. Every day, companies face situations that require making important decisions, solving problems or looking for alternatives. At times like these, brainstorming plays an important role.


But what is brainstorming? How to do it? What are its advantages? Throughout this article, our marketing agency Bloo Media answers these and many other questions related to brainstorming.



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What is brainstorming?
Are you wondering what japan whatsapp number list brainstorming is? Brainstorming is a marketing technique that seeks to generate creative ideas on a specific topic, for example: brand names. It is currently widely used in startups.

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A very common definition of brainstorming is the following: creative technique, devised in 1939 by Alex Faickney Osborn, which is based on the interaction between the members of a group to create new ideas on a specific topic.

The main objective of brainstorming is the mass production of ideas. During brainstorming, every idea is accepted and none is rejected, thus stimulating the participants of the group. In addition, the interaction that takes place between the different members of the group encourages creativity and helps generate new ideas... working individually would be impossible!

This makes it possible for ideas to be fed back to ideas from other members of the brainstorming group.



How to brainstorm?
To do brainstorming, you need to know the phases of this technique and the tools to carry it out.

We will tell you about it below:

Phases of brainstorming
The phases of brainstorming are: individualization, exposition, group phase and comparison.

Keep reading and discover the details of each one of them!
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