Define your Facebook advertising goals : Facebook advertising goals are the australia whatsapp number purposes that an advertiser intends to achieve through their advertising campaigns on the platform. Here are some of the main advertising goals offered by Facebook:
Brand Awareness : The brand awareness goal aims to make your brand known to a wider audience. Campaigns with this goal are designed to reach as many people as possible and increase the visibility of your brand.
Engagement : The engagement objective aims to generate interactions and engagement with your ads, such as likes, comments, shares, or responses to events. This objective is useful for creating active interaction with your audience and generating conversations around your brand or products.
Traffic : The traffic objective aims to drive audiences to a website, app, or specific online destination. This is especially useful if you want to increase the number of visitors to your website or generate qualified traffic to a specific landing page.
Lead Generation : The lead generation objective helps you collect contact information from potential customers who are interested in your business. This objective allows you to create sign-up forms or special offers that users can fill out directly on the Facebook platform.