5 Marketing Examples You Should Know
To help you better understand the concept and importance of marketing, we have compiled a list of successful companies that have applied its principles and processes to create incredible campaigns.
Example 1. Uber Marketing
The famous brand that offers transportation services through a mobile application entered the market to improve an existing service, and has evolved by discovering opportunities and offering innovative responses to its target audiences.
The solutions that Uber provides to transporters and users of mobility and transportation services have made it so successful that, in fact, it is considered one of the largest transportation companies in the world.
Did you know that, despite not having its own vehicles, Uber has a fleet of more than four million drivers?
Example 2. Whirlpool Marketing
In the marketing process, analysis and research are key elements to understand the market you want to reach. Its importance is such that big brands like Whirlpool are using it to create solutions that solve social problems.
For example, this company developed a program to reach people's hearts through something as basic as washing clothes in schools.
This video, which we invite you to watch, explains how the data from the problem was used to provide a solution.
Example 3. Andes Bar 45 Marketing
Marketing involves defining strategies to achieve success through gmx email list communication of your business idea.
With all this in mind, Andes Bar 45 found the perfect way to combine the what, how, where and who to say what they wanted to highlight about their product. Watch this video and witness a memorable communication :
Example 4.
Memorable communication is one of the pillars of marketing. This is where all the advertising actions you will design to promote your product fit in.
Netflix is the perfect example to understand how to use innovative communication to your advantage: the brand came up with a different and fun way to promote one of its Latin American series among the English-speaking public.
Example 5. Walmart Marketing
Pricing tactics within marketing processes are diverse. They range from setting prices in competitive terms (profit margin, production costs) to the way they are communicated.