Mistake 3:
Not taking into account that your competitors are also working on semantics means missing out on opportunities. Analyze what queries they use and build your strategy to stand out and be one step ahead.
Mistake 4: Forgetting about mobile users
In the age of smartphones, you can’t ignore botim data those who visit your site from a mobile device. Adaptability and ease of reading on small screens are things that can significantly affect the success of your content.
Mistake 5: Neglecting to update content regularly
The semantic core should not be static. The market, interests and requests change, and if you do not update the content, it quickly becomes outdated. It is like a garden that needs constant care to bloom.
Mistake 6: Using too much technical jargon
Sometimes we get so carried away with professionalism that we forget about simplicity. Complex terms and specific jargon can scare off those who are just beginning to delve into the topic.
Mistake 7: Not using a variety of formats
Text is good, but today users expect more. Video, infographics, podcasts — different formats help to better absorb information and keep the audience's attention.
Underestimating competitive semantics
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