What is THE MODEL?

[mdsojolh444]

"THE MODEL" is a new form of sales organization proposed by Salesforce.

In traditional sales methods, it was common for one sales representative to handle everything from lead generation to follow-up after a sale was made.

On the other hand, the sales organization of "THE MODEL" divides the sales process into stages and carries out operations efficiently and effectively.

In addition, under THE MODEL's system, we aim to increase france whatsapp number data sales by dividing up sales activities and setting KPIs (key performance indicators) at each step.

By designing a process at each step and setting appropriate KPIs, you can visualize the current situation.

Each role in THE MODEL
A visual explanation of each role in THE MODEL
marketing
Marketing is the first step in "THE MODEL". We are responsible for attracting potential customers (leads) and generating leads.

Specifically, we work to acquire potential customers through the creation of web content, SEO strategies, online advertising campaigns, and more.

In marketing, it is also important to clarify the target audience through market research and customer data analysis and design an approach.

Inside Sales
Inside sales develops leads handed over from the marketing department to the point where they can be discussed.

Specifically, inside sales involves communicating with leads through non-face-to-face channels such as telephone, email, and online meetings.

When conducting inside sales, it is necessary to understand the needs and challenges of your leads, provide them with information accordingly, and follow up.

Inside sales is also known as "lead nurturing," and involves increasing the lead's desire to purchase, creating sales opportunities, and then handing the baton over to field sales.

To create such business opportunities, you need the knowledge to use various IT tools and approach them with high priority. For example, 3MA Co., Ltd. is made up of people with experience in inside sales at foreign IT and SaaS companies, and is characterized by its support that makes use of its high IT literacy and knowledge of inside sales.

If you are considering having someone act on your behalf for inside sales, you may need to contact a company with expertise in inside sales, such as 3MA, Inc.