Now it's time to talk about mistakes in blogs.
There are times when we don't notice small details that can actually make the difference between a good blog and a mediocre blog.
One of the most common ones that I see on numerous occasions is when companies use their blog solely to talk about themselves, their products or services and how wonderful they are.
Not boring, just the following.
Do you really think that readers like to constantly read about you and your wonderful and irresistible offers?
Come on, land on the Moon.
Find useful content that will entertain and inform you, and then mix it up with content that talks about your products, but not on a regular basis.
It would be a waste of opportunities and totally boring and is one of the most common mistakes.
But there are also others that I will tell you about below so that you keep them in mind:
Be careful not to have a poorly defined theme that does not help to place important keywords on Google.
Not having an attractive title in your content will make you lose readers.
Training gaps in blogging topics, everything changes and if we don't dedicate some time to learning, we'll be caught off guard.
Not being regular and constant in your posts, it is good for readers to know that you post on certain days.
12 Tricks for bloggers
Now we are going to look at some small tips and tricks that you can use if you are developing your own company blog.
Let's go with them!
Before you start your engines... Stop and examine! It's basic but effective.
The first task we must undertake before anything else is to see where we are.
Check which keywords Google identifies in your blog.
Are these the ones you are interested in?
Do they define your theme?
Are they well positioned?
Do they attract qualified traffic?
1.- Become a spy!
Yes, I know that peeking at others is rude, but we came here to work.
We have to see what the competition is doing and know what works fo email list of switzerland businesses r them so we can do it better and get ahead of them.
How does "running over them" sound good?
Well, it's just a matter of getting to work.
For this task, the truth is that SEMrush is perfect for it because it gives you information about a website that you want to "spy" on, showing you keywords, backlinks, traffic analysis , topics ...
2.- Dress up as a detective and look for authoritative blogs
One of the factors that has a lot of weight when it comes to your blog's content appearing in good positions in the search engine are the backlinks or external links that we receive from other websites.
One way to proactively increase them is by looking for written collaborations on other blogs, which is known as guest blogging and which allow including a link to our blog.
The best thing to do is to look for blogs with good authority to get quality links.
Company blog: mistakes
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