We were going in the right direction, seeing the increase in traffic and the growing demand for information for advertorials and testing of new advertising platforms. But the real confirmation certificate arrived with the aforementioned Search Quality Update, which moved the bar higher and brought Junglam's projection towards the new step.
increase in site traffic, detected with semrush
The situation recently detected. From 2018 to today
It was necessary to re-enter Google News in a scientific and more usages of car owner database structured way, by creating a specific news section that would bring traffic from hot content, following the concept of an editorial project that is based on two pillars, already addressed in a specific post in this blog .
The editorial team has therefore expanded to include two new members, two of my students from the Visual courses in REA Academy and who, already from the first months of the experiment, are already producing interesting results.
As I write, I have been collaborating with Junglam for two years now and have been its editor-in-chief for just over a year and a half.
For me it was a renaissance at work, because what was achieved is the result of a job well done with a team that is not #fantamirabiloso #ipertop and other Instagram selfie hashtags but even better. Because it is a team that goes in the same direction, making it possible to grow gradually and solidly.
Of course the challenges don't end here, in fact now the tests of maturity will come one after the other and the real assaults to the top . Someone said that SEO is a marathon and then you end up recycling yourself as a Growth Hacker when it was in fashion.
Personally, I'm not interested in labels, I'm interested in " Growing Strong ", to use the motto of the Tyrells in Game of Thrones, people who – as anyone who has seen the series knows – don't get along very well with fireworks.
From the Search Quality Update to Today
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